Consumers struggle to check brands against personal boycott criteria
Values-driven consumers and creators want to avoid or promote brands based on political affiliations, ownership, or other boycott criteria, but the information is scattered and hard to check quickly. They ask others for recommendations and want a way to connect company-level information to specific products, including by barcode. The evidence also suggests that criteria differ between people, so a single definitive list may not meet everyone’s needs.
For values-driven consumers and creators. Mentioned from Oct 2023 to Jul 2026 on Bluesky.
6 different people described this problem in 6 separate discussions.
- Indie fit
- 2.0/10
- Pain
- 4.7/10
- Frequency
- 7.0/10
- Willingness to pay
- 0.0/10
- Momentum
- 4.7/10
- Who pays
- Consumers
- Competition
- Medium
- Build difficulty
- Medium
What people said
Quoted word for word. Follow a link to read the whole discussion.
Is there an app where you can list companies/owners you want to boycott, like boycott Unilever, and can flag their products with a simple scan of the barcode?
Is there an app yet to tell us who we're boycotting. Is Whitakers on the good list
Build brief
See what to build and who will buy it
- 2 product ideas with the smallest useful version and pricing
- 4 places to find your first customers
- 4 more quotes from people who have this problem
- Current workarounds, existing solutions and risks